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Editorial Review:
Arthur Andersen has created its Global Best Practices Database to uncover breakthrough thinking at world-class companies. Now, in BEST PRACTICES, Arthur Andersen for the first time shares its understanding of how more than a dozen best-practice companies focus on their customers, create growth, reduce cost, and increase profits. Managers of any business in any industry can adapt and apply what those companies do best. With BEST PRACTICES, find out how: American Express targets different cardmembers with offers geared specifically to individual buying habits, then teams with a merchant to surprise them with rewards in appreciation for their patronage Dell Computer Corporation, the world's fastest growing computer company, understands its customers' needs so well that it can sell them products directly over the phone or Interned and bypass retailers
Comprehensive and on the cutting edge, this audiobook will serve an an invaluable information resource for anyone looking to do better business.
Customer Reviews:
Avg. Customer Rating: 4.5 / 5.0
Own a piece of History!:
How delightful isn't it to have a pre-Enron Arthur Andersen "best practices" book?
Packed With Knowledge!:
Arthur Andersen executives Robert Hiebeler, Thomas B. Kelly, and Charles Ketteman have brought the company's "Global Best Practices" program to book format. They tell you how to adapt any company's best practices to your business. They highlight dozens of examples from the thousands that they have collected for Andersen's popular database. The authors take a direct, no-frills approach to presenting their ideas and information, and concentrate on case histories that give you plenty of details. This makes the... more info A Book of Ideas for Creativity & Innovation:
A useful text with numerous examples to motivate and encourage your team to get creative and innovative. Useful to owners of small businesses and entrepreneurs to understand how the big organisations succeed. It is little things that could be done for big returns. With the focus on simple things like benchmarking and audit, understanding markets, products and services, it brings all together on winning customers. I have often trawled this book for best practices from time to time and without fail, I have... more info The book is pregnant with motivating examples:
The books quotes numerous examples. That's what the book is all about.Readers may use these as foundation point for implementing best practises in their own companies. Different companies have different situations.
These ideas motivate one to perform well, often to surge ahead of the competition. Gives you the adrenaline pump to come out with the best.
The importance of value-chain is emphasized by quoting examples of companies such as Lexus which managed continuity of service despite problems in... more info
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